The Bulgarian igaming software provider, EGT Interactive signed a deal with the world-leading online casino, Videoslots. By this deal, EGT secures its presence in multiple regulated markets, among them is Sweden.
EGT’s growth strategy is revolving around the entrance in regulated markets, thus gaining access to more jurisdictions and establish an image of a preferred supplier of content within the online gambling industry. EGT’s deal with Videoslots is going to spread in various stages. The first step will be the integration of the company’s games in the global .com website extensions. In the second phase, EGT’s portfolio will be launched in specific regulated markets, including the company’s main target, Sweden.
Due to its strict regulatory framework, the Swedish online gambling market has been always a high-status destination for every provider or operator who desires to upgrade its position within the industry. Sweden became even more attractive since the inauguration of the new gambling law that will allow foreign operators to obtain a license from Spelinspektionen.
EGT Interactive Managing Director, Todor Zahariev commented that EGT takes great pride in the fact that an established online casino like Videoslots, decided to form a deal with them. Zahariev also stressed that Sweden’s market is a “top priority” for EGT’s expansion and their goal of going live there is close to success.
On their behalf, Videoslots executives expressed the operator’s future ambitions of becoming the Number #1 online casino in the world. Moreover, they added that this kind of deals definitely contribute to their vision as they extend their games library with high-quality games. Videoslots had shown quick reflexes regarding the reorganization of the Swedish online gambling market. They managed to obtain a license in December 2018 even before Spelinspektionen had officially announced the beginning of the procedure.
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